Howdy, friends!
Many moons ago I started theCLICK as a marketing newsletter. I had so much fun putting that together that I decided to bring back that format once a week.
I'll be sharing quick hitting AI + marketing news you need to know about through this AI Bullets newsletter.
(Please hit the reply button if you like this format and... if you don't... keep it to yourself. I can't take the rejection.)
Here's the first two stories in this new (old) newsletter:
🧠 AI SHOPPING
AI Shoppers Are Multiplying Like Gremlins at a Car Wash
The Bullets:
Shopify says AI-driven shopping traffic is up 7× since January.
Orders from those AI assistants? Also exploding — up 11× in the same span.
Nearly two-thirds of shoppers say they’re open to using AI to buy stuff now.
Shopify’s rolling deep with ChatGPT, Perplexity, and Microsoft Copilot to push “agentic commerce.”
So what?
If your stuff isn’t showing up when someone asks an AI “what should I buy,” you’re becoming increasingly invisible. This is your cue to get products plugged into AI ecosystems now — because the storefront of the future isn’t a website, it’s a conversation.
🧠 AI PRODUCTIVITY
Google Gemini Just Got Nosy (In a Good Way)
The Bullets:
Gemini Deep Research can now peek into your Gmail, Drive, and Chat data (with your permission, promise).
The AI blends your private docs, emails, and chats with the open web to whip up custom research reports.
Currently live on desktop, with mobile rolling out soon.
So what?
No more spelunking through Drive folders at 11 p.m. — Gemini already knows where everything is. The takeaway? The better you organize your Google Drive, the harder Gemini will work for you. (Damn, I'm in trouble.
