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Claude Cowork Plugin

Growth OS for Construction Marketing

Turn Claude Cowork into a construction marketing engine that knows your services, licensing, client persona, and brand voice. Free plugin for contractors.

  • One guided session configures Claude with your services, client persona, and brand voice
  • Generates 12-20 client acquisition ideas using a 10-stage Construction Client Journey framework
  • Morning briefing checks weather, reviews, job status, and suggests what to work on today
theCLICK v1.0.0 Updated Mar 3, 2026

Download, Install, and Configure in 15 Minutes

This is a free plugin for Claude Cowork.

Skills Included

Construction Quick Start Client Growth Ideas Morning Company Briefing Task Management

Requires Claude Cowork (Claude desktop app) Download Claude here.

Most construction companies spend hours re-explaining their services, service area, and licensing every time they use AI. Growth OS for Construction builds a Claude workspace that already understands your company. One guided session and your AI assistant knows your trade specialties, ideal client, brand voice, and local market.

Built for Construction Marketing

Unlike generic AI setups, this plugin was designed from the ground up for general contractors, remodeling companies, specialty trade contractors, home builders, and commercial construction firms. Every prompt, every template, and every framework uses construction terminology and includes industry-aware defaults: no fabricated project photos or testimonials, licensing claims verified against your actual credentials, OSHA compliance awareness, pricing that reflects bid-based construction economics, and warranty language that matches what you actually offer.

What's Included

7-Phase Construction Company Setup

An interactive interview tailored to construction. Claude crawls your website and Google Business Profile, processes your project portfolio, and builds core documents: services catalog with specialties and pricing approach, ideal client persona with pain/pleasure mapping, and a brand voice guide with a technical language approach for balancing trade expertise with client-friendly communication. The setup understands residential vs. commercial, bid-based pricing, subcontractor relationships, and the questions homeowners actually ask on Google.

Client Growth Ideas Engine

Analyzes your company through a 10-stage Construction Client Journey framework (Need Aware, Research Phase, Contractor Search, Trust Building, Estimate Request, Bid Review, Contract Signing, Project Execution, Project Completion, Referral and Repeat) and generates 12-20 specific growth ideas. Every idea targets real construction channels: Google Business Profile, Houzz, Angi, Nextdoor, referral networks, yard signs, home shows, and local SEO. Ideas are organized by four objectives: Client Acquisition, Lead Conversion, Revenue Growth, and Retention and Referrals.

Morning Company Briefing

A daily briefing designed for construction company owners. See today's weather with job site impact alerts, your schedule, open tasks, Google review monitoring with response suggestions, and three suggested marketing actions based on your company goals. Trigger it with "good morning" or schedule it to run automatically.

Construction Task Tracking

A task management system where every to-do comes with copy-paste prompts built for construction marketing: project showcase posts, Google review campaigns, estimate follow-up sequences, referral program launches, seasonal promotion planning, and local SEO optimization. Say "/tasks" to check your list, add items, or mark things complete.

Who This Is For

  • Residential general contractors looking to systematize marketing and get more of the right projects
  • Remodeling companies building a portfolio-driven marketing engine for kitchen, bath, and whole-house renovations
  • Specialty trade contractors (HVAC, plumbing, electrical, roofing, painting) growing beyond word-of-mouth
  • Commercial construction firms creating case studies, building GC relationships, and winning more bids
  • Home builders marketing new construction, model homes, and community developments
  • Design-build firms showcasing the full design-through-construction experience to high-end clients

How to Install

  1. Download the .zip file using the button above
  2. Open the Claude desktop app and go to Cowork mode
  3. Install the plugin from the .zip file
  4. Say "quick start" to begin the guided construction company setup

What Happens After Setup

Once installed, say "quick start" and Growth OS walks you through building your construction marketing workspace. After the setup interview, every conversation with Claude starts with full context about your services, clients, and voice. Say "growth ideas" anytime for client acquisition strategies, or "good morning" for your daily company briefing with weather and review monitoring.

Want the full Growth OS experience with live coaching?

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This marketplace is operated by theCLICK (Modern Publisher, LLC) and is not affiliated with, endorsed by, or sponsored by Anthropic, PBC. Claude and Claude Cowork are trademarks of Anthropic, PBC.