New to Claude Cowork? Start here.

Get Started With Claude Cowork in One Setup Session

Most people spend their first week with AI re-explaining their business in every conversation. Quick Start plugins fix that. One guided session and Claude already knows your offers, your customer, your voice, and the workflows you run. Free. No coding. About 15 to 30 minutes from download to first output.

Free download No coding required Guided setup Works on macOS, Windows, Linux

Pick your Quick Start plugin

Each plugin is tuned to the language, workflows, and customer journey of a specific kind of business. Run the guided setup once and Claude is ready to produce work that sounds like it was made for yours.

Solo Operators Free

Growth OS Quick Start for Claude Cowork

Build your AI marketing workspace in one session. Claude Cowork learns your business, audience, and voice, then generates 12-20 growth ideas and your first workflow.

Coaches & Consultants Free

Growth OS for Coaching & Consulting Marketing

Turn Claude Cowork into a marketing engine for your coaching or consulting practice. Guided setup learns your services, clients, and voice. Free plugin.

Construction Free

Growth OS for Construction Marketing

Turn Claude Cowork into a construction marketing engine that knows your services, licensing, client persona, and brand voice. Free plugin for contractors.

E-Commerce Free

Growth OS for E-Commerce Marketing

Claude Cowork plugin that configures AI for your online store in one session. Products, customers, brand voice, and growth ideas for DTC, Shopify, and Amazon.

Healthcare Free

Growth OS for Healthcare Marketing

Turn Claude Cowork into a healthcare marketing engine. One 20-minute setup learns your practice, patients, and voice, then generates patient acquisition ideas.

Marketing Agencies Free

Growth OS for Marketing Agencies

Turn Claude Cowork into a multi-client marketing engine for your agency. Set up once, then onboard every new client in 30 minutes. Free plugin.

Nonprofits Free

Growth OS for Nonprofit Marketing

Turn Claude Cowork into a nonprofit marketing engine. One session configures your programs, supporter persona, and voice for fundraising and outreach.

Real Estate Free

Growth OS for Real Estate Marketing

Turn Claude Cowork into a marketing engine for your real estate business. One 20-minute setup learns your market, clients, and voice. Free plugin.

SaaS Free

Growth OS for SaaS Marketing

Turn Claude Cowork into a SaaS marketing engine. One session configures your product, pricing tiers, and user persona. Free plugin for B2B software companies.

New to Claude Cowork? Here is the short version.

What it is

Claude Cowork is a mode inside the Claude desktop app where you can install plugins. A plugin packages up everything Claude needs to know about your business, your customer, your voice, and the workflows you run.

Why it matters

Out of the box, Claude is a generalist. Every conversation starts from zero. A Quick Start plugin makes Claude an expert on your business from the first message. No more re-explaining who you are, what you sell, or how you write.

What you need

A computer (macOS, Windows, or Linux) and the free Claude desktop app from Anthropic. A paid Claude subscription is recommended for serious marketing work because of the larger context window.

What you get

Core business documents (Offer, Persona, Brand Voice), 12 to 20 growth ideas mapped to a 10-stage Customer Journey, a morning briefing that surfaces what to work on, and a task system with copy-paste prompts.

How a Quick Start install works

Download and install

Grab the .zip from the plugin page. Open the Claude desktop app, switch to Cowork mode, and install from the downloaded file.

Run the guided setup

An interactive interview crawls your website and asks the right questions. About 15 to 30 minutes. You talk. It builds.

Start producing

Claude is now grounded in your business. Generate growth ideas, write content, run your morning routine, and check off tasks.

Already past Quick Start?

Looking for skills, MCPs, and plugins to stack on top?

If your workspace is already set up and you want to extend it, the Library profiles individual tools you can install one at a time: Playwright for browser automation, Newsboy for newsletter production, and more.

Browse the Library

Frequently Asked Questions

What is Claude Cowork?

Claude Cowork is a mode inside the Claude desktop app that lets you install plugins. A plugin teaches Claude about your business, your customer, your voice, and the workflows you run. Once installed, Claude stops asking you to re-explain who you are every time you start a conversation.

Do I need to know how to code?

No. Each Quick Start plugin installs through the Claude desktop app with a one-time setup. A guided interview walks you through the configuration. Most people are running their first workflow within 20 minutes.

Which plugin should I start with?

If you run a single business, start with Growth OS Quick Start. It builds your offers, persona, and brand voice in one session. If you run a marketing agency, pick the Agency plugin instead. It handles multi-client setup. For other industries (SaaS, healthcare, e-commerce, real estate, coaching, construction, nonprofit), the industry-specific plugin gives you a faster setup tuned to that vertical.

What does it actually build?

Core business documents that Claude reads at the start of every conversation: an Offer doc (what you sell), a Persona doc (who you sell to, with their real pain points and goals), and a Brand Voice guide (how you sound). From there, Claude generates 12 to 20 growth ideas using a 10-stage Customer Journey framework, and you get a morning briefing that surfaces what to work on each day.

Is it free?

Yes. Every Quick Start plugin is free to download. You will need Claude desktop installed (also free to download from Anthropic). A paid Claude subscription unlocks the larger context window most marketers need.

How long does setup take?

About 15 to 30 minutes for the guided interview, depending on how much you have already written about your business. The plugin crawls your website to pull in offers and language, so the more you have published, the less you have to type.

What if I already use Claude Code or Claude Cowork?

Then the directory at theclick.ai/library is probably a better fit. It profiles individual skills, MCPs, and plugins you can stack on top of an existing workspace. Quick Start is the foundation. The library is for extending it.

WANT MORE? GET OUR NEWSLETTER

Your 5-minute fix of
AI Marketing Gold

Short, punchy AI marketing tips that your best competitor hopes you never read.

Operated by theCLICK (Modern Publisher, LLC). Not affiliated with, endorsed by, or sponsored by Anthropic, PBC. Claude and Claude Cowork are trademarks of Anthropic, PBC.