MEET THE FOUNDER
Russ Henneberry
AI Marketing Consultant, Trainer,
and Keynote Speaker
Co-Author, Digital Marketing for Dummies
Russ helps leaders and marketing teams make sense of AI, align around it, and apply it with confidence.
Trusted By
EXPERIENCED
A Speaker Your Audience Will Thank You For
International Keynote Speaker
Has delivered keynotes and workshops to audiences across North America, Europe, and beyond. Trusted on stages worldwide.
Best-Selling Author
Co-author of Digital Marketing for Dummies, a global best-seller that has guided thousands of professionals.
20+ Years in Digital Marketing
Two decades of hands-on experience across SEO, content, email, and growth strategy.
Founder of theCLICK
Built an applied AI education platform that teaches marketers and founders how to use AI for real business growth.
Born Educator
Former educator known for making complex topics simple, practical, and immediately actionable.
Thousands Trained Worldwide
Has trained thousands of professionals through consulting, workshops, stage presentations, and online training.
"Russ taught us how to think for ourselves and build any AI solution we needed. In just two months, Russ completely transformed our marketing team."
LAURYN SNELSON
COO, Zipify
Your Audience Leaves Ready to Act
Clarify what AI actually means for leaders and teams
Reduce AI chaos, tool sprawl, and inconsistent quality
Align executives and teams around clear standards and priorities
Turn uncertainty into confidence and forward momentum
"Audiences leave with clarity, conviction, and a realistic next step. Not theory that fades by Monday."
Keynotes and Workshops Built for Impact
Your Marketing Team After AI
KeynoteWhat does a fully AI-integrated marketing team actually look like? Not hypothetical. Based on real transformations. Roles shift, org charts flatten, output multiplies. This is the concrete vision talk that gives leaders a picture they can plan against.
The Idea-to-Done Gap Is Disappearing. Is Your Team Ready?
KeynoteThe technical burden between a marketing idea and shipped work is collapsing. One person can now produce the output of a small team. This talk explores what that means for headcount, hiring, agency relationships, and competitive advantage.
Build Your AI Marketing Operating System
Keynote or WorkshopA hands-on session where your team installs Growth OS inside Claude Cowork, configures it with your business context, and walks out with a working AI marketing system. Not a lecture. A build session.
The 90-Day Marketing Team Transformation
Keynote or WorkshopWhat actually happens in the first 90 days when a marketing team commits to AI with the right system. From chaos to clarity, week by week. Real examples, real timelines, real output numbers.
Need a custom keynote or workshop? We build presentations and hands-on sessions around your event's theme and audience.
BOOK A CALL ⊕"Russ is always on the cutting edge, first doing the work, then teaching it in a way that actually clicks. And when it comes to AI, he's become one of the most trusted voices I know."
MOLLY PITTMAN
CEO, Smart Marketer
FOR TEAMS AND ORGANIZATIONS
Your Team, Self-Sufficient on AI
Russ works directly with organizations to turn AI from an experiment into an operational advantage. Three engagement types, each designed to leave your team self-sufficient.
AI Marketing Training
Russ trains your marketing team in AI, then develops 1-3 internal AI Champions who keep adoption growing after he leaves. Includes workflow upgrades, shared standards, and a repeatable method your team owns.
Learn more →Live AI Workshops
Hands-on sessions where your team installs, configures, and builds real AI workflows during the workshop. Full-day or half-day. Online or on-site. Your team walks out with working systems, not slides.
Learn more →Custom AI Agent Builds
Russ builds a custom Claude Cowork plugin configured for your business: your offers, your audience, your brand voice, your workflows. A fully configured AI marketing agent, delivered and installed.
Learn more →"The goal is clarity, confidence, and internal capability. Not long-term dependency."
"This program helped our team build a practical AI system we could actually use day-to-day. The upgrades to our workflow made the ROI immediately obvious."
ANNEY PERRINE
SVP of Growth, PALM Health
THE BACKSTORY
Twenty Years of Doing the Work
Over the past two decades, Russ Henneberry has been immersed in digital marketing: consulting, speaking, and writing about what works (and what doesn't) in business growth.
He has worked with thousands of companies through consulting, training, stage presentations, and his book Digital Marketing for Dummies.
Russ has lived through multiple platform shifts, from Google to AI, and brings leaders the long-view perspective needed to act decisively.
He created theCLICK to give marketers the tools, training, and community to thrive in the AI-powered era. theCLICK teaches marketers and founders how to use AI to think clearer, create faster, and execute at a level that used to require a team.
